Substance Meets Style

Who We Are

30 Years of Jewish Education and Graphic Design Experience Come Together

Amy Erani and Marc Schulman have been merging education, graphics and computers for nearly 30 years. Amy has understood the power of both superior design and desktop publishing, since 1991, when she created a prayer book for Young Judaea summer camps (in her capacity as Y.J.’s National Education Director). At that same time, Marc worked for the Jewish Agency in New York, following a period in the software world, (where he developed some of the first software available on Macintosh computers.) Marc and Amy, who met and married a short time after, have been engaged in blending content, design and technology together ever since.

Hiddur Design & Technology is a subsidary of MultiEducator, Inc.

Unsurpassed Graphic Experience

Starting with the creation of a ground-breaking, child-friendly siddur for summer camps more than 25 years ago, Amy Erani has put her distinctive mark on the design of a wide selection of educational projects. Fluent in both English and Hebrew, Amy's experience includes a broad complement of designs for academic books, educational booklets, organizational literature, posters, flyers, banners and much more.


Beginning with a pioneering multimedia program about Israel in 1989 (The Computerized Israel Center), Amy and Marc have been developing educational media for over 25 years – from CD Roms, to web sites, followed by apps for Apple and Android devices. Today, their comprehensive app portfolio (65+ titles) boasts an extensive scope of topics, including an app on the US Constitution and a guide to Tel Aviv – This team can do it all.